Email is a universal touch point that, if used strategically, effectively and sustainably, can drive business results: leads, engagement and sales.
However, you have to know how to use it, to avoid spam!
How then to set up a strategy for using emails able to bring results? And how to do so in a sustainable way in terms of economic and time resources?
We will try to answer these questions in the next round of Digital Talks, the initiative of Registro .it dedicated to SMEs and professionals who want to learn about the opportunities offered by digital transformation.
In the sixth and final episode of this first edition, marketing strategist Gianluca Diegoli will talk with Alessandra Farabegoli, Email Marketing expert, about how to better communicate and sell with email marketing.
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