E-mail is one of the oldest tools on the Web, yet it continues to be very widely used, probably due to its versatility and reliability. It is estimated that 91% of consumers access their e-mail every day.
Email is also one of the most profitable marketing tools, with an average Return On Investments estimated at around 122%. This happens because the traffic generated by e-mails and directed to a website is made up of people strongly interested in the services and products of that site.
In this Digital Kit the secrets of e-mail marketing are revealed, that is to say how to strategically use e-mail to communicate with your audience, increase interest in your company and improve conversions.
Enjoy the read!