"Digitali per caso" 9° episodio: La Fucina dei Miracoli
A small factory of masks, Italian artisanal decoration and artistic creativity… can they reach the world through digital platforms? Let’s find out with Patrizio Roversi in this episode of Digital by chance!
In Verona, we met Vincenzo della Croce, Lucia Zerman and their daughter Anna; they apparently run a small family business that, thanks to the Web, has become famous worldwide for its beautiful handmade masks.
Back in 1975, the “Fucina dei Miracoli” started producing high-quality masks with original techniques and tools, first intended for the Venetian market. Then, there was a turning point: by showing some products online, the web community spread the word and orders started to pour in from around the world: Las Vegas, Tokyo, Dubai and Hollywood.
All people like the inner quality of the trademark “Made in Italy”. Today, the digital market is a unique opportunity of growth for hundreds of entrepreneurs with creative, excellence and authentic businesses.
With “Digital by chance”, Registro .it promotes the dissemination of digital culture and IT literacy, necessary tools to support local SMEs and the trademark “made in Italy”.
In each episode we will find out how entrepreneurs, artisans, retailers and professionals can develop and manage their online presence to reach new customers worldwide and increase their sales to be more competitive on the market.